This band is really pushing the limits of the media and how they reach out to their fans - few bands have really used such tactics in recent times and again Radiohead have proven that they are way ahead of the rest - they are innovative and they use the technology around them to connect with their fans in a way that most other artists don't!
This is a great marketing strategy - they've used the internet to release their new album before the official release of their latest album on March 28th/29th. In fact I had downloaded for $9 box the new CD a few weeks ago....
This band never stops to surprise me....they announced an official release on their web site for their album, and what do they do - they release it one day earlier to the surprise of their fans who showed total elation.
Here are some pics of the "Universal Sigh".
Here's Thom Yorke in London giving away the newspapers!
And here's another pic of the fiasco in LA:
This is the link to the website of "The Universal Sigh" if you're interested (click here)!
Anyways peeps - TTYL!







